Porsche recently celebrated their 40th anniversary and the focus wasn’t just on automobiles. Ferdinand A. Porsche was also a watch designer and came out with an all-black wristwatch in 1973. He believed black was a statement color that transcended time and style. Porsche opened his first watch design studio in Austria in 1972 and was eager to reinvent the watchmaking industry.
Porsche was interested in making a watch that would match the aesthetic of his cars. He was the first to make a chronograph watch with an automatic Valjoux 7750 movement, which also premiered in 1973. Porsche continued to innovate by adding compasses and special materials to his designs. Some of his pieces were even bought by the German Navy. Despite being well known for his automobile design, Porsche has more than just cars to celebrate after 40 years.